If you’re new to Twitter, or even if you’ve been using it for years, you may wonder what all those words preceded by the # sign are. They’re hashtags. And you should consider using them if you want to potentially get more out of your experience. Problem is, many people...

Blogging can be a great way to draw new customers to your business website. But if your blog hasn’t been updated in months or all your posts are thinly disguised sales pitches, your blog marketing plan could backfire. A great business blog doesn’t sell. Instead, it shows customers...

So apparently at some point in humanity’s short existence there was this thing called the radio and people used to listen to it for things like plays, book readings, and SPORTS! If you’re shocked by the previous sentence I don’t blame you, after all very few people still listen to radio...

Flash sale sites and the fashion industry’s maturing web presence boost sales to young consumers  As Generation Y grows up and gains more buying power, the 18- to 34-year-old age group is increasingly purchasing luxury goods. According to a survey by American Express Business Insights, Gen...

by Kevin Nuest In my eyes, Michael Jordan is the best basketball player of all time. There are many other people that would agree with me, even if they don’t like the Chicago Bulls or even Jordan himself, just because his achievements demand respect. Very few people have even come close to...

Email marketing can help businesses keep in touch with customers and prospects. But there’s a big difference between simply adding people to your contacts list and running a savvy campaign that drives traffic to your website and generates sales. Here are some tips to help you maximize...

As Facebook continues to enhance its fan page options, businesses are not only struggling to keep up with the changes, but they also are still trying to figure out how to brand and market their pages. Because of some of the changes, strategies you used just last month to increase your...

Social media tracking and measurement help companies determine benefits and value As marketers include social media as part of their overall strategy, 97% agree that it provides benefits and value to their business. In a survey of more than 700 marketers worldwide, 88% of respondents told...

Marketing efforts spreading beyond Facebook, Twitter and LinkedIn Social media sites beyond Facebook, Twitter and LinkedIn are seeing significant boosts in usage, both in the US and elsewhere in the world. And where users go, marketers will follow. Research from social marketing software firm...

We’ve seen QR codes being used to convey playful messages before when we covered Qkies cookies. Now San Diego-based QRawr is giving users the ability to transform any physical object into a Facebook-style digital wall, with QR code stickers linking to the users own photos, videos or...